Email Reporting Exports FAQ
How is the csv export named?
message_[MessageId]_[Metric][export_timestamp]
What do the different columns and values in the CSV export Represent?
recipientId: a unique identifier for an email recipient in email reporting database recipient table. The id is helpful when you don't have a recipientConstiuentId populated.
linkId: a unique identifier for a hyperlink in the email reporting database
messageId: the unique identifier in the reporting database for the sent email marketing message (also present in filename)
externalLinkId: The link's unique identifier in the content management system
recipientConstituentId: Your database of record's primary key
What do the different time stamps represent?
Timestamp: the time when the tracked action occurred.
dateAdded: the timestamp for when the tracked action was written to the reporting database. If you pull a report multiple times, this date will help you identify the newest data.
lastActionTime: When an export includes information on multiple actions (opens export, conversions export), the csv includes the timestamp for the chronologically last action. If you pull a report multiple times, this date will help you know if a row has updated since your last export.
What Columns does each CSV export have?
Export From Delivered
recipientId
recipientName
recipientEmailAddress
recipientConstituentId
recipientClassYear
deliveredTimestamp
dateAdded
Export from Opens
recipientId
recipientName
recipientEmailAddress
recipientConstituentId
recipientClassYear
openedTimestamp
hasClick
hasConversion
lastActionTime
Export from Clicks
linkId
messageId
externalLinkId
linkName
Url
totalClicks
uniqueClicks
lastUpdated
Export from Conversions
recipientId
recipientName
recipientEmailAddress
recipientConstituentId
recipientClassYear
conversionCount
profileUpdateCount
registrationCount
donationCount
membershipCount
lastActionTime
Export from Bounces
bounceId
recipientName
recipientEmailAddress
recipientConstituentId
recipientClassYear
bouncedTimestamp
bounceType
bounceReason
dateAdded
Export from Unopened
recipientId
recipientName
recipientEmailAddress
recipientConstituentId
recipientClassYear
Export from Spam Report
spamReportId
recipientName
recipientEmailAddress
recipientConstituentId
recipientClassYear
spamReportedTimestamp
dateAdded