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Email Reporting Exports FAQ

How is the csv export named?

  • message_[MessageId]_[Metric][export_timestamp]

What do the different columns and values in the CSV export Represent?

  • recipientId: a unique identifier for an email recipient in email reporting database recipient table. The id is helpful when you don't have a recipientConstiuentId populated.

  • linkId: a unique identifier for a hyperlink in the email reporting database

  • messageId: the unique identifier in the reporting database for the sent email marketing message (also present in filename)

  • externalLinkId: The link's unique identifier in the content management system

  • recipientConstituentId: Your database of record's primary key

What do the different time stamps represent?

  • Timestamp: the time when the tracked action occurred.

  • dateAdded: the timestamp for when the tracked action was written to the reporting database. If you pull a report multiple times, this date will help you identify the newest data.

  • lastActionTime: When an export includes information on multiple actions (opens export, conversions export), the csv includes the timestamp for the chronologically last action. If you pull a report multiple times, this date will help you know if a row has updated since your last export.

What Columns does each CSV export have?

  • Export From Delivered

    • recipientId

    • recipientName

    • recipientEmailAddress

    • recipientConstituentId

    • recipientClassYear

    • deliveredTimestamp

    • dateAdded

  • Export from Opens

    • recipientId

    • recipientName

    • recipientEmailAddress

    • recipientConstituentId

    • recipientClassYear

    • openedTimestamp

    • hasClick

    • hasConversion

    • lastActionTime

  • Export from Clicks

    • linkId

    • messageId

    • externalLinkId

    • linkName

    • Url

    • totalClicks

    • uniqueClicks

    • lastUpdated

  • Export from Conversions

    • recipientId

    • recipientName

    • recipientEmailAddress

    • recipientConstituentId

    • recipientClassYear

    • conversionCount

    • profileUpdateCount

    • registrationCount

    • donationCount

    • membershipCount

    • lastActionTime

  • Export from Bounces

    • bounceId

    • recipientName

    • recipientEmailAddress

    • recipientConstituentId

    • recipientClassYear

    • bouncedTimestamp

    • bounceType

    • bounceReason

    • dateAdded

  • Export from Unopened

    • recipientId

    • recipientName

    • recipientEmailAddress

    • recipientConstituentId

    • recipientClassYear

  • Export from Spam Report

    • spamReportId

    • recipientName

    • recipientEmailAddress

    • recipientConstituentId

    • recipientClassYear

    • spamReportedTimestamp

    • dateAdded